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secretsundaze is a British dance music institution. Formed around the mutual imaginations of James Priestley and Giles Smith, the two have grown secretsundaze from those epochal parties through to a vital label, talent incubator, and creative community.
At heart, it’s all about the love of music. 2022 saw secretsundaze toast their 20th anniversary, an incredible milestone given the frenetic pace of British music. Remaining a vital link between the underground and broader audiences, they’ve walked their own path for two decades, accruing enough good will to power a Nuclear plant.
Together with audio equipment specialists Audio-Technica the core duo sat down for a new documentary, discussing the history, and current ambitions, of secretsundaze. Online now, Hearts Not Hype is a wonderful, inspiring watch, a reminder of the life-changing properties that club culture still possesses.
Produced by Heard, it goes behind the scenes of their anniversary year, featuring key party associates such as Marcellus Pittman, Colleen Cosmo Murphy and Paquita Gordon.
Exploring their past and spotlighting their day and night session at East London club redoubt Color Factory last year, the film also features absorbing footage of ambitious collective the Spirit of Sundaze Ensemble.
Hearts Not Hype: Celebrating 20 years of Secretsundaze is online now in full.
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