Posted by New York’s A Boogie Wit Da Hoodie has linked up with B-Lovee, one of NYC’s rising talents for his latest music video for “Hit Different.” The cinematic music video finds both rappers in an underground fight club as they place high-stakes wagers against two beefy fighters. B-Lovee kicks things off by attacking the first verse before A Boogie takes over in his signature melodic style.
The new single comes as A Boogie continues to tease new music, but remains tight-lipped about a possible album in 2022. The “Swervin” lyricist celebrated his 26th birthday last December by dropping a prequel project titled B4 A Boogie Vs Artist, which was the first A Boogie project since 2020’s Artist 2.0, which debuted at No. 2 on the Billboard 200 and became the rapper’s third Top 10 debut on the chart.
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The 20-track album featured appearances from Young Thug, Khalid, Summer Walker, DaBaby, Roddy Ricch, Gunna, London On Da Track and two appearances from Lil Uzi Vert.
“I’m definitely one of those top guys now,” A Boogie told HipHopDX inside his trailer at last year’s Rolling Loud California. “I’m not where I want to be yet, but you already know what I’m going for. Number one, and we’re not settling for anything less. I used to settle for less because I never had that goal to look all the way up there, but now that we looking up there, it’s looking scary for a lot of people.”
Check out the video for “Hit Different” below.