Bay Area rapper Kreayshawn rose to notoriety in 2011 when she released her hood girl anthem “Gucci Gucci” and had a sea of people rapping, “And we stunting like/Gucci Gucci, Louis Louis, Fendi Fendi, Prada/Basic bitches wear that shit so I don’t even bother.”
Nine years later, Twitter is buzzing about the now 30-year-old artist after someone asked “What is this?” along with a clip of “Gucci Gucci,” renewing interest in the White Girl Mob member.
Once Kreayshawn noticed she was trending, she revealed some interesting tidbits about her career, most notably that she didn’t make a dime off of the viral hit.
“Err, I’m trending I have nothing to promote,” he wrote on Monday night (July 20). “I dropped a weird EP this year. I been working on a collective. We raised $500 this week for black trans women. I have 2 songs on this raising money for the NAACP. PS. Don’t buy Gucci Gucci or stream it. I get $0 and I’m in debut to sony for 800k. Stream or buy my new project.”
P.S Don't buy Gucci Gucci or stream it. I get 0$ and I'm in debt to sony for 800k. Stream or by my new project ;p https://t.co/Ygqof1CtaY goto my site and sign petitions and use linked resources if needed. Send more to add on there as well. Let's get it.
— TATU REMIX (@KREAYSHAWN) July 21, 2020
Likely to Kreayshawn’s surprise, Twitter exploded with reactions to this bit of information and voraciously defended her.
At the same time, Kreayshawn’s fans reminded Twitter she helped pave the way for other white female rappers such as Iggy Azalea and Bhad Bhabie. Whether that’s a good or bad thing, the former Warner Music Group artist arrived long before Azalea was rapping about being “Fancy” or Bhad Bhabie was spitting about “Gucci Flip Flops.”
Despite Twitter’s invigorated love for Kreayshawn, there was a time when she was swallowed up by controversy and consistently accused of cultural appropriation. The use of the n-word in her music drew the ire of The Game in his 2012 “Uncle Otis” diss track and her White Girl Mob cohort V-Nasty caught similar flak for saying the racial slur with wild abandon.
In a 2011 interview with Little Village Magazine, Kreayshawn touched on the topic, saying, “I think people are realizing that it wasn’t me saying it. I think it’s pretty much clear that it wasn’t me and it was V-Nasty so, like, she still gets a little shit for it, but, like, she’s not using it in her music anymore. I think she realized where she’s from, it might not have that type of effect but when you’re music is everywhere, it’s more of a touchy subject.”
Love her or hate her, Kreayshawn is currently getting plenty of attention almost a decade after her biggest hit. Check out some of the reactions below.
Kreayshawn really could’ve stayed famous but y’all chose this pic.twitter.com/ZoB6W2X5gS
— Jakyri (@JakyriTheGreat) July 21, 2020
It’s about time the TL caught up to Kreayshawn. It’s funny cause if she blew up just three years later she probably has a moderately successful career.
I think we can all agree we’d have taken her over Iggy and a Bhad Bhabie. https://t.co/UUAIje00h0
— Woke Obelisk (@Svetz17) July 21, 2020
kreayshawn walked so bhad bhabie could run………
— jodie landon (@byeines) July 21, 2020
Society if we had chosen #Kreayshawn over Iggy pic.twitter.com/z07ot3V4nO
— Akshay Kawade (@7akshayzz) July 21, 2020
If we had chosen to popularize Kreayshawn over Iggy Azalea as a society then Coronavirus would have never happened and I truly believe it based on deep scientific evidence
— B (@Brew_Stew) July 21, 2020
Kreayshawn didn't get a dime off of her hit song "Gucci Gucci" she made famous almost 10 years ago because of Sony? ???? pic.twitter.com/XNPEwzq3eL
— Aaron Martin (@BroGod4Life) July 21, 2020
Kreayshawn says she owes sony 800k and u cant stream "gucci gucci" because she wont see any of it. pic.twitter.com/TFo3yUm0gS
— Hussle Hox Helmsley™ (HHH) (@UncleHox) July 21, 2020
i see kreayshawn is trending and i just wanna say if you can’t recite gucci gucci word for word, you’re not a bad bitch and you never were
— ??♀️ (@trashgirl96) July 21, 2020
THE NATIONAL ANTHEM THE FUCKKKKK…PUT SOME RESPECT ON KREAYSHAWN'S NAME https://t.co/V6J4GYvYM6
— ? (@MeanMug_Mamii) July 21, 2020
just learned that kreayshawn gets 0 dollars for gucci gucci and is 800,000 dollars in debt to sony……… god i hate sony pic.twitter.com/pV1qgHYLo2
— cherilyn ? (@gopherberryXX) July 21, 2020
The kids are just now discovering Kreayshawn and Gucci Gucci. The way I used to shout "Them basic b*tches wear that sh*t so I don't even bother." While wearing my JCPenney outfits. pic.twitter.com/VltbloU8Dv
— Kenny M (@kennaymart) July 21, 2020
Kreayshawn and Lil Debbie are trending
V nasty fucked the money up cause she couldn't stop saying nigga
They could have been international famous
— OAo (@burneracc0) July 21, 2020
Kreayshawn, V-Nasty, and Lil Debbie????? Those bitches were magic. Lemme make a Spotify playlist real quick. pic.twitter.com/8kO3DJdToO
— Jackée??♀️ (@jvxx__) July 21, 2020
I really liked #Kreayshawn
If Vnasty wasn't saying nigga ever 5 words, shorty probably could have blown up. Still Bumpin Bumpin tho pic.twitter.com/kt3Ogosxli— Bin (@ILovepussyesido) July 21, 2020
Imma need 2020 to GO… now y’all telling me it’s really people out here that don’t know the cultural reset that GUCCI GUCCI was. Kreayshawn doesn’t deserve this. pic.twitter.com/9VIZLKJFya
— ????? ????? ?????? (@spokenbyjenn) July 21, 2020
The way we all slept on Kreayshawn… pic.twitter.com/10ktWpcbUX
— Tomb raider! (@4rt4nge1) July 21, 2020
The youth discovering #Kreayshawn 10 years later is hilarious ? https://t.co/1AROKEz5eW
— Top Boss, MPA (@_LatrellFloyd) July 21, 2020