A piece of hip-hop history has officially changed hands. The lavish gold and diamond-encrusted Rolex GMT Master II, which gained fame after being worn by Drake during the promotional cycle for his seminal 2011 album Take Care, has been sold for $500,000.
The timepiece was listed by Wind Vintage, a Palm Beach-based firm specializing in rare horology. According to the company’s senior watch specialist, Charlie Dunne, the watch holds a unique place in pop culture lore. Despite its association with the Canadian superstar, the watch was not part of his personal collection; rather, it was loaned to him by a colleague for the Take Care album photo shoot and subsequent promotional campaigns.
Eric Wind, the founder of Wind Vintage, noted the current intensity of the collectible watch market. “Personally, I have never seen the collectible watch market hotter than it is today,” Wind told WatchPro. “The velocity with which we are selling the watches, frequently selling the watches within minutes of listing the watch on our site, is mind-blowing.”
The sale package for the $500,000 timepiece is comprehensive, including the watch’s original box and official documentation of authenticity. Beyond the horological value, the buyer also received a collection of OVO memorabilia, including exclusive apparel, a Swiss army knife, an OVO owl statue, and a backstage VIP pass, cementing the item as a significant artifact for any dedicated fan of the era.
While the watch shows minor signs of wear—including light scratches on the caseback and bracelet—its provenance as a visual staple of one of the most influential albums in modern hip-hop clearly drove its high valuation. Representatives for Drake have been contacted for comment regarding the sale.
