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Hayley Williams has done a lot of touring with her band Paramore, but she’s never actually been out on the road as a solo artist before. She was supposed to tour in 2020, but COVID fucked everything up. Finally, though, it’s about to happen. After releasing her very good new album Ego Death At The Bachelorette Party and jumping up onstage with about a million people, Williams finally announced her first-ever solo tour over the weekend. In March, she’ll cross the US and Europe with Water From Your Eyes and Snuggle. With that tour, she’s doing her part to push back against the shitty, automated weirdness that has made the concert-ticket landscape so bleak in recent years.
Today on Instagram, Hayley Williams announced a 24-hour window for presale registration. On her website, Williams says what that means. People can only register once, which will hopefully weed out bots and scalpers. People can buy up to four tickets for up to three shows if they qualify. You can resell a ticket after buying, but only for face value. Here’s what Williams’ website’s FAQ page says about that:
To give fans the best chance to purchase tickets at face value, and prevent scalping, we are utilizing “Face Value Exchange” for eligible shows using Ticketmaster, and similar programs for other platforms like AXS, so that fans have the option to buy and sell tickets at the original price paid. To protect the exchange, we are also disabling ticket transfer in an effort to keep resale tickets off of secondary markets, except for in NYC and Chicago where state laws prohibit us from doing so, and Amsterdam. We encourage fans not to purchase tickets you see on the secondary market, or from any individual or corporate resellers claiming to have tickets before they have officially gone on sale to the public. Those speculative listings may not be real tickets that the seller actually owns. When purchasing tickets after the public on-sale, we highly encourage fans to only engage in the face-value ticket resale that can be found on the primary ticketing pages that are accessible via Hayley Williams’ website.
That seems like it should work, right? Fingers crossed. These measure might explain some of Williams’ venue choices for this tour. Register for tickets here. Recently, Williams and Jack Antonoff talked about the absurdity of the ticketing market for Rolling Stone. Here’s a pretty good Antonoff rant that ties the ticketing stuff to the sports lobby.