Posted by Lil Baby has put numerous records on the board in 2020, now he’s setting his focus on taking his 4 Pockets Full label to the next level.
The Atlanta hitmaker took to Twitter on Sunday (September 13) and informed fans despite his personal success, he has loftier goals for his 4PF imprint.
“I’m going CEO BABY . I’m about to pop one of the biggest labels around #4PF,” he wrote on Twitter.
View this post on Instagram#LilBaby says #4PF bout to be one of the biggest labels… y’all ready?? ??
The 4PF chain has become one of the more ubiquitous ones in Hip Hop, even prompting Walmart to sell knockoff versions.
“Walmart got me fucced up,” he wrote on Twitter in June. The retailer had priced the knockoff chains from the lowest price of $24.99 to $74.99.
Even though Walmart wants everyone to bask in the success of 4PF, they can’t do it authentically like the Quality Control rapper and his crew.
View this post on Instagram#LilBaby busts out Walmart for selling fake 4PF chains ?
Hip Hop Week In Review: Lil Baby’s ‘My Turn’ Goes Double Platinum & Travis Scott Makes McDonald’s History
Lil Baby’s 2020 has made him a frontrunner for mythical MVP status. On Friday, his My Turn album was officially certified double platinum by the Recording Industry Association of America (RIAA). The album hit No. 1 on the Billboard 200 in March, his first No. 1 overall and spent six non-consecutive weeks at the top.
He’s been prolific in all facets, from guest appearances to his eye-opening June single “The Bigger Picture” amid Black Lives Matter protests. Watch the video for “The Bigger Picture” below.